Dear EcruZebra,
Thank you for your kind words about my essay!
The fractal structure did not arise out of the blue, but as a result of simple calculation principles, which are ensured by the calculation of the fine structure constant with an accuracy of 7 significant digits. The results of the calculations are confirmed by a huge amount of experimental data, from the calculation of all Lamb splitting lines, coupling constants in NMR, the quantum functioning of the solar system to the calculation of many structures of the Universe.
In addition, due to the fractal structure of matter, all the processes of self-organization of matter are very simply explained and calculated, including: the effect of sonoluminescence, the principles of formation of the main fundamental particles and the mechanisms of the formation of life on Earth, which is in a special quantum state.
I wish you success!